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SETTING THE
SALES PRICE
Before we set the sales price
of your house, I'll run a Comparative Market Analysis (CMA) that will show
the listing price of similar houses in the area as well as the prices at
which the houses actually sold. Additionally, the analysis will give us
information about houses currently on the market and about houses that were
on the market but never sold.
Next, I'll ask you about your
goals in selling the house. Everyone who sells a house has different goals
that need to be factored in when calculating the selling price.
- Is your goal to get the
maximum sales price for your house?
- If so, are you willing
to have your house on the market for many months?
- Is your goal to sell
your house quickly?
- If so, are you willing
to sacrifice some of your potential profits to sell more quickly?
- Would you like to
establish a balance between selling your house quickly and selling at
the top end of market value?
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Market conditions will play a
role in setting the sales price of your house. I'll factor in how quickly
houses are selling in your area, interest rates, the strength of the school
system, and finally whether it is a buyer's or seller's market.
I'll then recommend a price at
which to list your house to meet your goals in the local market.
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